Author: Clarke Design

Why you shouldn’t post on Facebook without linking to your website

Posting on social media is a great way to get your business noticed. Adding regular news items, articles, offers and information using Facebook, Twitter, LinkedIn and YouTube is great. But are you getting the most out of what you are sharing? Could you do more to get more business? It’s great getting people to read your timeline on Facebook, but it’s just that – a timeline. People will scroll a few pages down but not much more. They don’t want to scroll too far down the page, so you need to give them a better way to find information...

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Don’t Google a www address

So many people get very confused with what to do with a website address. The www bit. Its official name is a URL – Universal Resource Locator – it’s a unique address for a website or a specific website page. However, lots of people type a www address into a search engine, usually Google. Whilst that can work, it’s just wrong, wastes time and sometimes doesn’t work as you’d expect. Google is a search engine It helps you find things when you don’t know quite what you are looking for, like “Chinese restaurants in Cheshire” This will bring up...

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How to take website photos and video

As smartphone cameras become ever better and apps help to improve even the most amateur of us into budding photographers, one key thing can make all the difference in a photograph. Orientation – Landscape or Portrait Sadly, it’s natural to hold a smartphone the same way as you do to look at the screen when you also take a photograph; upright, in portrait mode and snap away. However, as tablets, laptops, desktops and TVs are all mostly landscape mode (i.e. wider than they are tall), landscape oriented photographs are just so much more versatile and work so much better...

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